Agentforce MCP Client
Agentforce is a Salesforce platform that allows businesses to build, deploy, and manage autonomous AI agents capable of working alongside human employees.
About This MCP Connection
Teams can configure Gong as both an MCP client (pulling external context into your revenue workflows in Gong) and an MCP server (enabling Gong's revenue-specific agents to work with every other AI agent in your stack) to leverage AI-powered insights from account and deal activity.
By connecting Gong to Agentforce’s MCP client, teams can bring Gong-powered account and deal insights into Salesforce agent workflows and help Agentforce answer revenue questions, generate structured briefs, and support more informed actions without requiring teams to manually search Gong or copy-paste context between systems.
By connecting Gong to Agentforce’s MCP client, teams can bring Gong-powered account and deal insights into Salesforce agent workflows and help Agentforce answer revenue questions, generate structured briefs, and support more informed actions without requiring teams to manually search Gong or copy-paste context between systems.
Available Tools
The Gong MCP Server exposes three read-only tools:
- ask_account: Answers natural-language questions about a single account.
- ask_deal: Answers natural-language questions about a single deal.
- generate_brief: Generates a structured, multi-category brief for an account or deal, including insights such as key themes, stakeholders, risks, and next steps.
Each tool analyzes Gong activities within a defined time range and returns AI-generated insights. The tools do not return raw transcripts, message bodies, or activity lists, and they do not create, update, or delete data.
What You Can Do with this MCP Connection
- Ask Agentforce natural-language questions about a specific account or deal and get answers grounded in Gong activity.
- Help Agentforce identify deal blockers, customer objections, stakeholder concerns, competitive mentions, and next steps.
- Generate structured account or deal briefs that summarize key themes, risks, stakeholders, and recommended follow-up.
- Use Gong as a trusted revenue intelligence source for Salesforce workflows like lead qualification, deal inspection, account planning, renewal prep, and executive reviews.
- Combine Gong insights with Salesforce context so agents can take action with a more complete understanding of the customer relationship.
Connect
Create an app in Gong
- In Gong, go to Company Settings > Ecosystem > API > Integrations and click Create Integration.
- Enable the MCP scope.
- Select the appropriate access type. For Salesforce Agentforce, Personal Access is recommended when each user should authorize with their own Gong credentials and retain user-level Gong permissions.
- Add the Salesforce callback or redirect URI generated during the Agentforce MCP server setup flow
- Save the integration. Gong returns a Client ID and Client Secret. Copy both.
Connect Gong in Salesforce Agentforce
- <Add documentation link>
Requirements
Gong Requirements
- Access to Gong MCP Server.
- A Gong Technical Administrator to create the MCP integration in Gong.
- A dedicated Gong MCP integration with the MCP scope enabled.
- Recommended access type: Personal Access, meaning user-level access. Each user signs in with their own Gong credentials, and Salesforce Agentforce can only access the Gong data that user is already permitted to see.
Agentforce requirements
- Access to Salesforce Agentforce and the appropriate admin/developer permissions to configure external tools or MCP server connections.
- Ability to connect Agentforce to an external MCP server using the supported Salesforce setup flow.
- OAuth configuration for the Gong MCP Server, including the callback or redirect URI required by Salesforce during setup.
- Confirm final Salesforce-side prerequisites with Salesforce documentation or your Salesforce administrator.