Demandbase MCP Server
A secure, intelligent gateway that enables natural language access to both first-party Demandbase tenant data and third-party B2B intelligence.
Enrich Gong Agents
Gong connects to MCP servers to get data and insights which is leveraged by Gong
Agents.
The Demandbase MCP Server brings rich company and signal data into Gong’s AI Briefer
The Demandbase MCP Server brings rich company and signal data into Gong’s AI Briefer
so sellers get the context they need, without manual research.
Media
Available Tools
- Account and person-level context— including buyer journey stage, pipeline conversion score, and last website visit
- CRM-synced first-party data— such as opportunity status, lead/contact type
- Demandbase-provided third-party data— including news, technology installs, and company hierarchies
What You Can Do with this MCP Connection
With the Demandbase MCP you can sort through the Demandbase Data by asking questions to seek the answer you want. Without this capability a user would have to work within the platform to sort data through filtering. This makes it easier and faster to get the answer that the user seeks.
Example Prompts
- Show all accounts owned by (owner_name) sorted by qualification score.
- Show accounts with qualification scores above (score) and pipeline-predict above (score2).
- Pull the account record for {domain}. Show journey stage, qualification score, pipeline-predict score, engagement minutes last 7 days, web visits last 30 days, number of contacts, number
of open opportunities, and account owner. - Find my top 10 accounts for outreach this week. Filter to accounts owned by {owner_name}
that have at least 20 minutes engagement in the last 7 days, a pipeline-predict score above
0.70, and fewer than 2 sales touches in the last 14 days. Rank by engagement minutes
descending
FAQ
You get the valueable insights of the Demandbase data delivered to Gong without having to use separate tools. This saves time and effort to get your Demandbase data and apply in Gong's AI Briefer. The value of the content is much higher and with greater ability to act upon that data.