Enrich Gong Agents
Teams can configure Gong as both an MCP client (pulling external context into your revenue workflows in Gong) and an MCP server (enabling Gong's revenue-specific agents to work with every other AI agent in your stack) to leverage AI-powered insights from account and deal activity.
Gong connects to MadKudu MCP servers to retrieve contextual account and contact intelligence that enhances Gong’s AI Briefer experience. This integration surfaces actionable insights about customers and prospects directly within Gong, enabling sellers to tailor conversations with deeper context and precision.
Gong connects to MadKudu MCP servers to retrieve contextual account and contact intelligence that enhances Gong’s AI Briefer experience. This integration surfaces actionable insights about customers and prospects directly within Gong, enabling sellers to tailor conversations with deeper context and precision.
Media
Example Prompts
- madkudu-account-details: Returns enriched account information including firmographics, scoring, social handles and engagement stats
- madkudu-account-activities: Get all activities associated with an account
- madkudu-account-top-users: Lists the top users from the account based on activity volume. Useful for identifying champions or active contacts.
- madkudu-search-accounts: Search for accounts existing in MadKudu (your known contacts from all your integrations connected to MadKudu)
- madkudu-account-news-deep-search: Search for relevant news online about an account
- madkudu-account-brief-instructions: Provides instructions as a structured prompt to generate a sales account briefs calling other MadMCP tools
- madkudu-person-activities: Get all activities associated with a person
- madkudu-person-details: Returns enriched contact information including title, persona, email, LinkedIn, scoring, company and engagement stats
- madkudu-discover-persons: Finds new prospects not in your CRM based on title, seniority and company
- madkudu-enrich-persons: Finds contact details like email and phone numbers for people discovered
- madkudu-search-persons: Search for persons existing in MadKudu (your known contacts from all your integrations connected to MadKudu)
- madkudu-value-prop: Get the value prop for your company to provide context when generating an account brief or personalizing email
What You Can Do with this MCP Connection
Deliver enriched company intelligence: Access firmographics, technographics, scoring, social data, and engagement insights for any account.
Identify key contacts and champions: Retrieve top users and decision-makers based on
engagement and activity volume.
Uncover live account context: Fetch recent news and updates about companies to stay informed
on key developments.
Retrieve unified account activity history: Aggregate interactions across systems connected to
MadKudu for a 360° view of engagement.
Generate dynamic value propositions: Access MadKudu’s contextual value prop generator to help
personalize briefs.