# Mash
> Automate answering internal &amp; customer questions, getting contextually relevant documents &amp; videos, filling out rfps/security forms, and meeting prep. Leveraging all your existing product, technical, client and tribal knowledge.

Canonical page: https://collective.gong.io/integrations/mash
Marketplace: Gong Collective
Last updated: 2026-01-29
Logo: https://assets.partnerfleet.app/tzfx3clgz1jo2baseemqjhavbav8

## At a glance
- Filter by Category: [Product Insights](https://collective.gong.io/t/primary-category/product-insights), [Workflow &amp; Automation](https://collective.gong.io/t/primary-category/workflow-and-automation)
- Filter by Feature: Use Gong Data
- Website: [mash.com](https://mash.com)

## Call to actions
- [Connect](https://app.mash.com/integrations)

## About
Embraces the messiness of your client, product, technical, and tribal knowledge. Stop wasting time on low-value activities – from repeated questions, to searching for details across your stack. Instead, unlock the ability to scale tier-one service and up-level your revenue team.

## Features
- **Use Gong Data for customer insights** — Meeting prep briefs.Customer details, pain points, deal context summaries.Links to all key documents, collateral, and pain points – and external sources like LinkedIn and your CRM.Summarized key points from past calls, notes, email, etc.Personal details about participants
- **Use Gong Data for prospect and customer responses & drafts as they're asked** — Prospect and customer responses &amp; drafts as they're asked.Draft answers and/or responses to help the team respond to prospects &amp; customers.Client/partner specific context available to go deep on a specific issue – and provide tier-one-service at-scale.Triage view to see where technical staff need to engage most.Tuneable to be an automated bot to partners, draft responses for you to send after review.

## Benefits
- **Stop losing important data** — Historically, your knowledge was stale, missing and siloed. Mash proactively brings your data together with built-in data privacy &amp; segregation. Unleashing product, technical and client intelligence – to the right people, at the right time.

## Permissions
- Gong Call Data — Push to Partner — Mash Insights

## Next steps
- **Authenticating User Requirements** — To authenticate oAuth integrations for the firsttime, a user must have Tech Admin permissionsin Gong.
- **Subscriptions Required** — Must have a Mash subscription.

## Connect
Empower your sales team with AI-driven insights and smarter decision-making from call transcripts that otherwise would get lost.&nbsp;1. Contact Mash to have an organization created2. Mash will invite you to your organization, where as a Gong tech admin you can create an account to manage the organization3. Navigate to https://app.mash.com, input organization name, and log in4. Navigate to https://app.mash.com/integrations where you will find a Gong tile5. Click the Gong tile and authorize access via oAuth
