Navattic

About

Navattic helps teams create and share interactive product demos that prospects can explore at their own pace, providing deep engagement insights into buyer behavior.

This integration automatically sends demo engagement data from Navattic to Gong as digital interactions, giving sales teams complete visibility into how prospects interact with product demos throughout their buying journey. When prospects view Navattic demos, their engagement data flows directly into Gong, enriching deal records and enabling data-driven sales conversations.

Sellers can use personalized Navattic interactive demos with specific recipients (or general outbound) and receive activity and tracking analytics. The Navattic Gong app brings interactive demos directly into Gong to accelerate sales cycles.

Media

Features

Add Navattic Demos to Gong Messages

Access Navattic directly from the Gong Engage email composer. Click the Integrations icon in any email or template, then select Navattic to open the demo builder. Browse your existing demos or create a new one, customize it for your recipient, and insert it with one click. A GIF preview and demo link are automatically added to your email, so you can showcase your product without leaving Gong.

Push Navattic Events to Activity Timelines

Every Navattic demo session automatically creates a digital interaction in Gong activity timelines. Demo engagement events - including session duration, pages viewed, and interest areas - flow directly into Gong deal records, giving your sales team complete visibility into how prospects engage with your product demos without leaving Gong.

Benefits

Add Interactive Demos Directly in Gong Emails

Embed interactive Navattic demos with GIF previews directly into your Gong emails and templates without leaving the composer. Browse and insert demos with one click, making it easy to showcase your product at the exact moment of buyer interest and increase email engagement rates.

Automatic Engagement Tracking

Every demo session automatically creates a digital interaction in Gong with rich engagement data - session duration, pages viewed, and interaction patterns. No manual tracking or data entry required. Your sales team gets complete visibility into how prospects engage with your product demos, directly in Gong deal records.

Real-Time Buyer Insights

Identify hot prospects instantly with real-time engagement data flowing from Navattic demos to Gong. When prospects show high engagement with specific product areas, that data appears in Gong immediately, enabling sales teams to respond to buying signals while prospects are actively evaluating your solution.

Enrich Deal Records Automatically

Transform Gong deal records with actionable demo engagement insights. Know exactly which product features prospects explored, how long they spent in each section, and what they're most interested in—all automatically captured and sent to Gong as digital interactions, enabling more informed and personalized sales conversations.

FAQ

What data is sent to Gong?

The integration sends comprehensive engagement data including: demo title and link, session duration, total engagement time, prospect information (email, name, location), company information (name, domain), interest areas, and custom fields like session length and location.

How do I troubleshoot if data isn't appearing in Gong?

Check the playbook run status in Navattic to see if there are any errors. Common issues include expired OAuth tokens (which auto-refresh), missing required prospect data (like email), or API permission issues. The integration automatically retries failed attempts.

Where can I learn more about this integration?

https://docs.navattic.com/integrations/overview

Integration Diagrams

Data

Gong Emails & Gong Templates

Data

Navattic Interactive Demos

Requirements

Subscriptions Required

Must have an active Navattic subscription

Authenticating User Requirements

To authenticate this integration for the first time, a user must be a Gong Tech Admin and have Admin permissions in Navattic

Connect

Connect

Install Navattic from the Gong Marketplace or connect directly from your Navattic workspace settings.

Adding Demos to Gong Emails

In Individual Emails

Step 1: Open Gong Engage and navigate to Accounts

Step 2: Select the account and contact you want to email

Step 3: Click Compose Email — the contact will auto-populate in the "To:" field

Step 4: In the email composer, click the Integrations icon in the toolbar

Step 5: Select Navattic from the integrations menu

Step 6: Create or select a demo from your Navattic demo library

Step 7: Customize your demo (optional) — add recipient-specific content, adjust settings

Step 8: Click Insert Demo — a GIF preview and demo link are added to your email

Step 9: Send your email — recipients can click the demo link to view the interactive demo

In Email Templates

Step 1: Navigate to Engage > Templates in Gong

Step 2: Select the template you want to modify

Step 3: Edit the specific email step in your template sequence

Step 4: Click the Integrations icon in the email composer

Step 5: Select Navattic from the integrations menu
Step 6: Create or select a demo from your Navattic demo library

Step 7: Save your template — the demo will be included every time the template is used

Links

Navattic Docs

Developed By

Navattic Inc.

Learn More